Rik Rasos, creative director of cult contemporary fashion brand Proudrace, is finally ready to talk about himself. He discusses growing up in raves, going global, mirror selfies, and the power of the words “mahal kita.”
︎ “Umabot ako sa point where I said this is not it. This is not the journey that I want for my brand. Hindi na siya tama, na it almost feels greedy.”
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︎ “Umabot ako sa point where I said this is not it. This is not the journey that I want for my brand. Hindi na siya tama, na it almost feels greedy.”
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